MY RESUME

I'm a dynamic and passionate creative with a deep love for marketing, campaign strategy, and consumer experiences. As a creative strategist, I bring expertise in direction, production, and project management, paired with an unmatched work ethic. With a strong background in music marketing and content production, I’ve honed my ability to craft compelling narratives and drive audience engagement. Now, I’m eager to expand my skills and explore new industries beyond music, embracing fresh challenges and opportunities to grow.

Skills

Adobe CC Suite(Photoshop, After Effects, Premiere Pro & Lightroom) | Canva | Microsoft Suite | G-Suite

Social Media Scheduling(Later & Hootsuite) | Social Media Strategy | Community Management | Adaptability & Problem-Solving | Camera Operation

Presentation Skills | Networking | Leadership | Creativity & Innovation | Understanding Consumer Psychology

Work Experience

2024 - Present

Small Green Shoots

Content & Marketing Manager

Directed, edited, and produced the annual magazine, shaping compelling narratives.

Developed and executed marketing strategies, aligning campaigns with key goals.

Led the Content & Marketing team, fostering creativity and collaboration.

Trained young creatives in Adobe Suite, equipping them with industry-ready skills.

Represented the charity at key industry events, expanding its reach.

Managed partnerships, collaborating with external teams and contractors.

Planned and executed events, delivering seamless experiences.

Handled social media, engaging audiences and managing inquiries.

Delivered analytical insights to the board, informing strategy.

Recruited and onboarded staff, building a strong team.

Managed budgets and finances, overseeing invoices and expenses.

2023 - 2024

Universal Music Publishing Group (Universal Production Music)

International Marketing Videographer

Filmed, edited, and produced high-quality video content for marketing campaigns, album promotions, and social media.

Developed creative concepts for sizzle reels, album releases and product launches

Collaborated with marketing, A&R, and sync teams to craft engaging visual assets.

Optimised videos for digital platforms, ensuring high engagement and brand consistency.

Managed post-production tasks, including editing, motion graphics, and colour grading.

Operated and maintained professional camera, lighting, and audio equipment.

Handled and stored video footage securely on both physical & cloud storage

Ensured brand consistency across all video content in line with UMPG & UPM’s global marketing vision

2020-2023

Blackstar Agency

Content Producer

Captured, edited, and optimised visual content for clients across digital platforms.

Created dynamic VFX and animations for lyric videos and album visuals.

Directed and assisted on shoots, filming live shows and on-location content.

Developed creative campaign ideas to enhance engagement and impact.

Supported social media rollouts, ensuring smooth execution.

Provided technical expertise on gear, lighting, sound, and software.

Organised, archived, and managed footage for easy future access.

Designed digital assets for artist releases

Projects & Campaigns include:

Abbey Road Studios Music Photography Awards 2022, Aurora, Deff Leppard, Rag n Bone Man (Life by Misadventure #1 Album),

Outkast, Sam Wills, MØ, Years & Years, Blur, Oasis,

Noel Gallagher’s High-Flying Birds, AIM Awards